Day: September 8, 2025
Paid Ads vs Referrals: Which Works Better for Contractor?
In the world of high-end contractor work — the kind that commands $10K, $20K, or even $100K+ per project — marketing isn’t just about getting more leads. It’s about getting the right leads: serious buyers, premium projects, and decision-makers who value quality over price. And this raises a critical question for contractors trying to scale:…